How important is social media to your crowdfunding campaign

Social media is a key tool for any crowdfunding campaign. It helps you establish new connections and deepen the relationship with known allies. This widens your social network and enhances your social capital giving a better chance of success We’re all using social media Just to get an idea of how important social media is … Continue reading

Improving your crowdfunding chances through social media

Improving your Crowdfunding Campaign through Social Media I’m often asked what crowdfunding is so much hard work. Most of your time is spent with social media and it is so easy to get it wrong. So I thought I would ask an expert, Debora Barbosa from Racefields, for her top tips – three things to do … Continue reading

Crowdfunding your film – tips from Alt Angle films

Are you wanting to crowdfund your film? Here’s some great tips Darren Langlands, from Alt Angle films and I are running a workshop on crowdfunding for creative projects at Home Manchester 18 March. Crowdfunding is increasing in popularity in this sector but this means that people think it is easy and don’t do the hard … Continue reading

Our Manchester crowdfunding – with £60k of match pledges available

Our Manchester on Spacehive Manchester City Council is launching the new “OurManchester” Hive on crowdfunding platform Spacehive with a pledge pot of £60,000 for your local projects. Anyone can make great ideas happen through crowdfunding! What could you or your organisation do to make Manchester an even better place to live and work? Come to … Continue reading

When is it the best time to launch a crowdfunding campaign?

What time of year, week, day is best? This is a question I am often asked at workshops. There is of course no one answer but here are some questions you should ask yourself. When do you need the money? Work backwards from your deadline and leave at least a month from successful end of campaign … Continue reading

Crowdfunding – keeping momentum during your campaign

Crowdfunding campaign – tips for effective action You’ve got a brilliant idea; uploaded a video; done your action plan; drafted press releases; built up your twitter and Facebook following; got your initial donors to pledge immediately and then you’ve launched. If you’ve done the work above you’re on track for a successful result. You should … Continue reading

thINK- a book of incendiary cartoon skepticism – the crowdfunding story so far

Think – the book 56 pages of satire-coated ammunition, waiting to be loaded and aimed at superstition, irrationality and anti-science delusions. A crowdfunding campaign on Kickstarter by Polyp (Paul Fitzgerald), a friend of mine from Manchester. I’ve always though the Polyp books are perfect for crowdfunding – visual, funny, radical and he has an engaged … Continue reading

A-Z of crowdfunding

A-Z of crowdfunding – tips for success Ask This is the essence of crowdfunding – you are asking people for money or support. You need to look them in the eye, smile and bring them with you. Look at it from their point of view – why should they give any money away to any … Continue reading

The State of crowdfunding in the UK

The crowdfunding market  “Crowdfunding has the potential to be the biggest revolution in finance of the 21st Century”. Jimmy McLoughlin, Deputy Director of Policy, Institute of Directors Crowdfunding is a growing part of the business funding landscape. In 2012 £350m was raised which grew to £2,337m in 2014 – an average growth of 410%. Average amounts raised in … Continue reading

Turning to the crowd for a business loan

Turning to the crowd The Glen Rothay Hotel Ambleside Lending directly to businesses involves risk including risk to your capital (see full risk warning at the end of this post) Peer-to-peer lending in Britain was worth £1.7bn pounds in 2014 – with nearly half of it business lending. The peer-to-peer market contributed about 1% of total … Continue reading