Crowdfunding and co-op capitalism and social collaboration movements

Noreena Hertz writes about co-op capitalism: a new economic model from the carnage of the old (download here)

She calls the current system Gucci capitalism – which overvalues status and undervalues equity. We are only interested in maximising our income and owning status brands and are willing to go into debt to buy status items.

Gucci capitalism was about beggar thy neighbour, co-op capitalism recognises that collaboration can trump competition. Where Gucci capitalism was about individual success, co-op capitalism is about our collective future and interdependencies.

Co-op capitalism prioritises cooperation, connectivity, social cohesion and relationships.

Crowdfunding fits with co-op capitalism as well as other movements for social change through networking and sharing of ideas, expertise and money

We-think how Web 2.0 allows people to collaborate and share ideas and information – ideas outlined in this YouTube video. Mass innovation comes from communities.

Freecycle, Greencycle and Freegle –  grassroots movements to give away and get stuff for free.

Open source – a philosophy for peer-production, free redistribution and access.

Cooperatives – bigger than multinationals  800 million people are members of cooperatives (9.8 in the UK) providing 100 million jobs.


Using money collaboratively for social good – includes Kiva and Lend With Care – (empowering people with transformational loans), community shares  and value-based banking.

Crowdfunding fits squarely with these initiatives on collaboration for social impact. In the most successful projects

people come together to make the venture happen

they have a direct interest in its success

they maintain close personal connection with the project and its owners

Crowdfunding is part of this transformational revolution 


Join me on an introduction to crowdfunding workshop

Rochdale 26 June 09.30-13.00

Workshop in partnership with CVS Rochdale

Venue: CVS Rochdale, Partnership House, Sparrow Hill, Rochdale OL16 1QT

Crewe 3 July  10.00 – 15.30

Workshop in partnership with CVS Cheshire East

Venue:The Exercise Studio, Belong, Brookhouse Drive, Crewe


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: